Event Management, PR & Design

One of the country's leading business development advisory services

Objective

• Fully integrated marketing campaign which utilised digital marketing, tele-sales, and public relations
• Created a range of marketing materials which supported the delivery of the programme
• Event managed the entire workshop programme which involved sourcing venues, logistics, catering and session delivery

Delivery

Event delivered by The Fair.

• Fully integrated marketing campaign which utilised digital marketing, tele-sales, and public relations
• Created a range of marketing materials which supported the delivery of the programme
• Event managed the entire workshop programme which involved sourcing venues, logistics, catering and session delivery

Results

• Increased event attendance throughout the entire business development programme
• Over 220 West Midlands SMEs attended events across the region
• Increase in take up of free advice service and applications for business support
• Press coverage in a range of regional publications including Birmingham Post, The Business Desk, Coventry Telegraph and Express & Star

Testimonial

“Big Cat supplied creative design, marketing and events services to Business Link for the Innovation Advisory Service. The agency was innovative, responsive, professional and good fun to work with. The quality of service was consistently high across all disciplines and the results, reporting and account management were all first-rate. I would recommend them as one of the region’s leading B2B events and marketing consultancies.”
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Tony Onoro, Programme Manager, Business Link West Midlands