Digital Marketing

Find out how Perkins Slade achieved a 300% increasedin website traffic while working with Big Cat Marketing

Objective

• Develop Perkins Slade’s social media strategy for the sports sector
• Establish Perkins Slade’s presence on a variety of social media platforms including Twitter, Linkedin and Facebook
• Increase the number of prospects and enquires Perkins Slade receive through the website

Delivery

• Delivered in-depth social media surgeries with staff at Perkins Slade to ensure they aware of the latest developments in social media
• Planned weekly tweets and blogs which pushed key messages and the latest developments at Perkins Slade
• Developed ‘Coach You’re The Best’ competition to raise brand awareness amongst sports teams and their coaches
• Implemented extensive SEO and PPC (Pay Per Click) campaign for sports insurance

Results

• Coach You’re The Best competition received over 10,000 individual votes
• Increase in social media activity from staff at Perkins Slade following digital surgeries
• 300% increase in hits to Perkins Slade website